AAF Nashville — Gold Addy winner • AAF Nashville — Silver Addy winner

Role: Associate Creative Director

As the official tire of the NFL, Bridgestone came to us to raise their visibility in Nashville and with the media for the 2019 NFL draft. We were asked to create some teaser videos for Vince Wilfork and D'angelo Williams (NFL greats and Bridgestone brand Ambassadors) draft red carpet live stream and coverage. Easy.

But we wanted to really make a splash and create our own big moment on draft night. We got Vince and D'angelo decked out in custom one of a kind suits by legendary Nashville stylist to the stars Manuel Cuevas. Vince asked for his to be overalls. With shorts. While D'angelo went with a Prince inspired look. Both suits featured Bridgestone bling and made quite a scene while keeping Bridgestone top mind.

For OOH we went big; creating Nashville's first inflatable 3D board, and even bigger wrapping the Bridgestone tower downtown. We capped it all off with digital media and an exclusive draft watch party at our pop-up "Clutch Performance Lounge" on the rooftop of Ole Red on Broadway.